{"id":13328,"date":"2025-03-03T08:14:53","date_gmt":"2025-03-02T19:14:53","guid":{"rendered":"https:\/\/kinetics.co.nz\/?p=13328"},"modified":"2025-03-03T08:14:53","modified_gmt":"2025-03-02T19:14:53","slug":"february-in-the-world-of-ai","status":"publish","type":"post","link":"https:\/\/new.kinetics.co.nz\/?p=13328","title":{"rendered":"AI Digest: February 2025"},"content":{"rendered":"<p>[et_pb_section fb_built=&quot;1&quot; _builder_version=&quot;4.27.4&quot; _module_preset=&quot;default&quot; global_colors_info=&quot;{}&quot; theme_builder_area=&quot;post_content&quot;][et_pb_row _builder_version=&quot;4.27.4&quot; _module_preset=&quot;default&quot; background_color=&quot;rgba(33,33,33,0.19)&quot; background_image=&quot;https:\/\/new.kinetics.co.nz\/wp-content\/uploads\/2025\/03\/Feb2025.jpeg&quot; border_radii=&quot;on|20px|20px|20px|20px&quot; border_width_all=&quot;3px&quot; border_color_all=&quot;#222222&quot; global_colors_info=&quot;{}&quot; theme_builder_area=&quot;post_content&quot;][et_pb_column type=&quot;4_4&quot; _builder_version=&quot;4.27.4&quot; _module_preset=&quot;default&quot; global_colors_info=&quot;{}&quot; theme_builder_area=&quot;post_content&quot;][et_pb_text _builder_version=&quot;4.27.4&quot; _module_preset=&quot;default&quot; background_color=&quot;rgba(255,255,255,0.91)&quot; custom_margin=&quot;-20px||-20px||false|false&quot; custom_padding=&quot;40px|25px|40px|25px|false|false&quot; hover_enabled=&quot;0&quot; global_colors_info=&quot;{}&quot; theme_builder_area=&quot;post_content&quot; sticky_enabled=&quot;0&quot;]<\/p>\n<h2><strong>The AI race steams on in February.<\/strong><\/h2>\n<h3><strong>Our <a href=\"https:\/\/kambium.co.nz\/\">Kambium Consulting<\/a> colleagues are tracking the world of AI and keeping us abreast.\u00a0 \u00a0Here&#8217;s the summary for Feb 2025 in case you missed it.<\/strong><\/h3>\n<p><strong>Firstly the adoption in sales is compelling.\u00a0 That makes sense.\u00a0 Sales people have to customise their messages as generic no longer works, but sales people still need to do volume, to stay competitive.\u00a0 It is no surprise that they are turning to AI to search the internet for targets, and tailor their messages, at volume.<\/strong><\/p>\n<p><strong>We\u2019ve all caught up with Deepseek, and it\u2019s meteoric rise to the top of the apps store.\u00a0 That is despite concerns about data security. \u00a0February\u2019s story was whether this was hyped by the Chinese Government, adding to the data security concerns.<\/strong><\/p>\n<p><strong>Microsoft\u2019s AI Copilot turned up in old humble app, Paint.\u00a0 Paint had been getting AI tools but now it is highlighted in a Copilot menu.<\/strong><\/p>\n<p><strong>OpenAI brought out <a href=\"https:\/\/openai.com\/index\/introducing-deep-research\/\">\u2018Deep Research\u2019<\/a> . \u00a0You can find it ChatGPT Pro. OpenAI states it can finish research tasks in 5 to 30 minutes, compared to the hours or days humans might require. Unlike chatbots that generate text and images, Deep Research functions as an AI agent capable of web searches, document analysis, and report compilation.\u00a0 \u00a0\u00a0But, at $US200\/month, its got a price tag that has already been challenged by competitors like <a href=\"https:\/\/techcrunch.com\/2025\/02\/15\/perplexity-launches-its-own-freemium-deep-research-product\/\">Perplexity<\/a>, which is free but with limited daily usage limits.<\/strong><\/p>\n<p><strong>OpenAI stayed in the headlines, turning down almost <a href=\"https:\/\/www.bbc.com\/news\/articles\/cpdx75zgg88o\">$100Bn from Elon Musk<\/a>.\u00a0 Musk actually co-founded OpenAI with Sam Altman but left the non-profit org in 2018.<\/strong><\/p>\n<p><strong>OpenAI also announced ChatGPT-5 which simplified their application into a single system.\u00a0 Free users will get \u2018standard access\u2019, and pro subscribers will get GPT-5.<\/strong><\/p>\n<p><strong>Lastly, while we are thinking about OpenAI, we noticed Thinking Machines Lab.\u00a0 The CEO is Mira Murati, who is the former CTO of OpenAI.\u00a0 The aim is to develop multimodal AI that works alongside people to make AI systems more adaptable and accessible, moving beyond the control of just a few major research labs.\u00a0 They\u2019ve talked about the importance of preventing model misuse and sharing best practices for safe AI development.<\/strong><\/p>\n<p><strong><a href=\"https:\/\/www.reuters.com\/technology\/amazon-set-release-long-delayed-alexa-generative-ai-revamp-2025-02-05\">Amazon announced AI is coming to Alexa<\/a>. \u00a0\u00a0The update will allow Alexa to handle multiple prompts in one session and act independently for users.<\/strong><\/p>\n<p><strong>Elon Musk might not have been able to buy OpenAI, but he\u2019s pushing hard at AI anyway.\u00a0 Hi AI company, xAI, launched Grok-3.\u00a0 This is a new chatbot, built to compete with OpenAI, Google, and DeepSeek. \u00a0\u00a0Grok-3 is available now to Premium_ subscribers on \u2018X\u2019.<\/strong><\/p>\n<p><strong>Finally, fans of Claude will be excited.\u00a0 Claude is an incredibly popular gen-AI tool for content and now it\u2019s creator, Anthropic, has launched Claude 3.7 Sonnet.\u00a0 This promises better problem-solving in maths, coding, and reasoning, all in the core of the tool.<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The AI race steams on in February. Our Kambium Consulting colleagues are tracking the world of AI and keeping us abreast.\u00a0 \u00a0Here&#8217;s the summary for Feb 2025 in case you missed it. Firstly the adoption in sales is compelling.\u00a0 That makes sense.\u00a0 Sales people have to customise their messages as generic no longer works, but [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":13331,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[7,4],"tags":[],"class_list":["post-13328","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai","category-news"],"_links":{"self":[{"href":"https:\/\/new.kinetics.co.nz\/index.php?rest_route=\/wp\/v2\/posts\/13328","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.kinetics.co.nz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new.kinetics.co.nz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new.kinetics.co.nz\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/new.kinetics.co.nz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13328"}],"version-history":[{"count":0,"href":"https:\/\/new.kinetics.co.nz\/index.php?rest_route=\/wp\/v2\/posts\/13328\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/new.kinetics.co.nz\/index.php?rest_route=\/"}],"wp:attachment":[{"href":"https:\/\/new.kinetics.co.nz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13328"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new.kinetics.co.nz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13328"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new.kinetics.co.nz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13328"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}